Marketing Your Rental Property

Marketing

In order for your Orlando property to be rented, it must have visibility – both physically and digitally. Not everyone that is looking to rent a home is from the local immediate area. Some are from out of the country. Many are relocating to the area and rely on the Internet and various Social Media platforms such as FaceBook to do their property search, looking for homes that best match their personal and professional needs. That’s why AFPM goes beyond the local media and uses the broad reach of the Internet and Social Media, as well as the Realtors’ Multiple Listing Services to advertise and market our owners’ properties.

Our Targets

When it comes to targeted marketing, AFPM has many arrows in its quiver – each effective in its own right for achieving maximum impact. Here are just a few:

• Yard signs (For lease on site at the property)
• Property list emailed to targeted tenant referral sources
• Mid Florida Regional Multiple Listing Service
• Realtor.com
• Homes.com
• Zillow.com
• Trulia.com
• Rentalhomesplus.com
• Craigslist
• www.AckleyFlorida.com

In addition we also network with Realtors throughout the Metro Orlando area and pay commissions to Realtors who refer tenants and property owners.

Dedicated Leasing Specialist

During the leasing process you will work with an assigned leasing professional whose only goal is to get your property marketed and get it rented quickly. During this time, you can expect us to be checking on your property and showing it to prospective tenants, as well as updating the listing on various websites, answering potential tenant questions and communicating with you. Our team will ensure that your property is presented in its best light online and in person to get you a great tenant.

Professional Rental Market Analysis

Pricing the home correctly is one of the most important factors in getting it rented quickly. Overpricing the home will cause the property to rent less quickly, costing you time and money. We start with a competitive rental price analysis which combines market data with our professional knowledge of current market conditions to give you the most accurate rental price possible. This will get the home rented fast and for the most that the market will bear.

Professional Photos and Video Tours

If your property doesn’t look good online then prospective tenants will not want to come view it in person. We take professional photos and video tours of our homes - In our experience properties that have professional photos get rented much faster.

Online Advertising Exposure

We market your property through our property management software called Appfolio. It then syndicates the listing out to several websites, including all the popular rental sites like Zillow and Trulia.